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Why Buy Preowned Domains?

Why would someone want to buy a preowned domain?

There are a few reasons I would like to share with you but two come to mind immediately. The first one is avoiding the Google Sandbox. For those that don’t know what the sandbox is let me explain. The sandbox is a term used to describe an adverse effect on your sites ranking when it’s new. In other words if you have a relatively new site that suddenly disappears from the search results, you might be sandboxed.

This has nothing to do with bad seo or anything like that. This is just a normal process that new sites go through. You could have a site that is say, 4 months old and it’s starting to bring in some traffic. Then, suddenly one day you realize that your sites now ranks on page 432 for your keywords. I should point out that Google never clearly stated or admitted that the sandbox exists but many experienced seo’s will attest to it’s existence.

Some believe it is just an aging filter used to combat spam. From personal experience I would have to say that the sandbox definitely exists and it’s quite annoying. One day I’m ranking on page one for my keywords and the next day I’m not even in the top one hundred. It usually takes a month or two to emerge from the dreaded sandbox and things go back to normal after that. still, it’s a couple months of downtime.

The sandbox generally only applies to sites younger than one year and usually much newer than that. This is where buying preowned domains comes in. Preowned domains have already gone through the whole sandbox treatment assuming they are older than a two years. This is very convenient to say the least.

The Older The Better

Another reason to buy preowned domains is the age factor. Age plays an important part in rankings. Many times you will see sites ranking for competitive keywords just on their age alone. This is because Google gives more trust weight to older sites. They gain in authority. So it’s actually quite possible to purchase an aged domain and make money with it in the same week. Sometimes these aged domains just rank based on their authority alone. It is a great match with adsense.

So between avoiding the sandbox and having instant authority it should not surprize your that many experienced internet marketers just love preowned domains.

Where to Buy Preowned Domains.

You can find them at freshdrop.net for $5. Talk about sweet! But you should be careful when purchasing a preowned domain. Do a little research and make sure it wasn’t used for spam or anything shady. You can do this by using a site: command on the domain in google. Just go to google and type site:mysite.com and see what comes up. If you see links to porn or gambling then avoid the domain. If you see cached pages then you might want to buy that domain right away.

Sometimes if you check that inlinks on a preowned you could be pleasantly surprised! I found on that had links from the state of Virginia…talk about authority! You might find some really legit business or finance sites that have links from a well known newspaper like the NY Times. You’ll find all kinds of cool goodies if you look hard enough. Don’t worry about page rank because it really doesn’t matter. What matters is age and authority.

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Sunday, September 21st, 2008 at 10:21 pm and is filed under Pre Owned Domains . You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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